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| S’GAPremier |
For a firm wanting to enter a new and challenging market such as China, getting first-hand knowledge by visiting the market is the critical first step to success. S’GAPremier is designed to help interested parties to get this needed first-hand experience, and as such is an integral part of our step-by step
S’GAPath. |
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Firms set on a global expansion path should get a first hand contact with their target countries and markets. Consider the example of China. In addition to its linguistic and cultural diversity, there is the hyper-competitive nature of the Chinese market. To a large degree its most developed areas are saturated with products and brand loyalty is not yet fully established. The rapid changes in the Chinese economy and social fabric do not allow a firm to blindly implement the same strategies used successfully in the west. |
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“...always, always, always, go out and see the market firsthand”
- John L. Chan |
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“A test of a good consultant is they should be able to help you better define your research goals based on your bottom-line objectives, rather than blindly carry out requests.”
- John L. Chan |
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